When a brand decides what promotional product to use in its next advertising campaign, certain ads become the focus of all attention. Promotional tote bags and hats have obvious benefits, but there are many other inexpensive promotions that will make your brand stand out and connect with potential customers.
A useful and popular custom promotional product for the spring and summer months is a personalized folding chair. Here are the main reasons we recommend folding chairs to small businesses and big brands in different fields:
When a custom promotional recipient decides whether to keep a product, the availability of durability is the most important factor. The more useful the promo, the more likely it is to be used well in the future, generating hundreds of impressions.
Even so, the average number of months a family sticks to a promotion depends on the product. Most items can last about eight months at home, but useful outdoor items like custom umbrellas and folding chairs can last 14 months or more. If you give away a handy folding chair at your next event, you’re ensuring that your brand has a permanent place in the recipient’s life for more than a year. The return on investment is self-evident
Folding sport chairs are associated with many industries and have attracted a large number of consumer types. Whether you own a furniture business, a sports e-commerce company, or run a community barbecue restaurant, you can find a logical marketing entry point to give away free promotional folding chairs during the months when people like to be outdoors.
Custom folding chairs come in a variety of styles, colors, and prices, so they fit your marketing budget and support your existing brand color scheme and marketing materials. For example, our best-selling super sturdy promotional seats come in 12 unique colors and patterns, so you don’t have to compromise your design.
Owners of custom folding chairs often take them to events not far from their homes. Local events with heavy traffic and lots of folding chairs include outdoor activities such as concerts, parades and sporting events. Families also bring folding chairs for picnics in the park, go fishing by the river or enjoy the beach with their children, and sit around a campfire — all outdoors.
The bottom line: there’s nothing wrong with folding a sports chair when your marketing strategy is to increase brand awareness in your local community. If your product or service is more popular in summer, so much the better — your target audience will find your signature brand when they visit a local park or a state fair. If you put your brand name on the highly visible back of a folding chair, anyone sitting behind it could see your logo and information for hours or even a whole day. This gives each impression more time to think about your brand.